We’ve looked into what defines a brand — and how the personal and professional are more interconnected than we […]
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When it Comes to Branding, Different is Better than Better

On this blog, I’d discussed the value of branding and how it strengthens unifies your mission, ethos, and […]
How to Engage Your Channel Marketing Weekly: Part 2

Last week, we dove into some suggestions for staying top of mind with your channel reps and partners […]
How to Engage Your Channel Marketing Weekly: Part 1

For the next two posts, I’d like to focus in on a business-to-business (B2B) marketing strategy: channel marketing. […]
Six Ways to Quickly Grow Your E-List

In our paperless world, a sturdy e-list is this generation’s rolodex. Having key customers, influencers, and a wide […]
2019 Q2 Spotlight: Brendon Burchard

In this series, we will feature a popular marketer, inspirational speaker, or small business owner every financial quarter, […]
Ghostwriting for Your Clients: How to Get Their Style

Ghostwriting has become an increasingly popular form of copywriting, especially common in business blog writing. How do ghostwriters […]
Like My Page? Five Tips to Build (and Maintain) Your Social Media Presence

If content is king, social media is your vehicle. Whether it’s Instagram, Twitter, or Facebook, businesses have more […]
Recognize, Refuel, Refocus: Keeping Your Body — and Business — Healthy

The old adage “you are what you eat” applies to more than just your body’s health. What foods […]
People — Not Just Companies — Need Brands: What’s Yours?
What do you want to be remembered for? What is it you strive to communicate every day? What […]
Is It Possible to be a Digital Expert?

When I hear the phrase “digital expert”, I’ll be honest—I’m left scratching my head. In this context, what […]
Validating Your SEO Strategy

I don’t want to give you visions of your 5th grade math teacher right now, but when it […]