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The power of personas in content marketing

Do you use the power of personas in your marketing? If not, you are missing out on one […]
Hard Work and Personal Responsibility

Mark Willoughby and Jennifer Faherty of Modera recently invited me to speak on their inaugural episode Hard Work and Personal […]
Creative B2B Marketing Insights for Developing a Competitive Advantage

I had the pleasure of being a podcast guest on Stephan Spencer’s MARKETING SPEAK to talk about creative […]