Do you use the power of personas in your marketing? If not, you are missing out on one […]
Author: mdemaio
Hard Work and Personal Responsibility

Mark Willoughby and Jennifer Faherty of Modera recently invited me to speak on their inaugural episode Hard Work and Personal […]
Creative B2B Marketing Insights for Developing a Competitive Advantage

I had the pleasure of being a podcast guest on Stephan Spencer’s MARKETING SPEAK to talk about creative […]
Do you ever wonder why you’re so tired all the time?

Part of my quest for better personal and personal performance, and the diagnosis that I had a very […]
Is There Such a Thing as Too Much Content?

Customers crave sales, but they also crave stories. How you frame your commodity, brand, and business is just […]
3 Keys to Customer Service & Relationships

No matter whether you are living through a pandemic, or not, or what your industry is—if there are human […]
Marketing During the COVID Re-Opening

How Investing in Marketing Now Makes for a Stronger Re-Opening Tomorrow Economics has always been full of give […]
5 Ways to Market Your Business During COVID-19

This unprecedented time has presented many business leaders, especially small business owners, with an impossible question: how do […]
How Stand-Up Made Him a Better Business Leader: A Q&A with Tommy Hilcken

New Jersey is rich in small businesses and big personalities — sometimes, those elements can work hand in […]
5 Ways to Ensure Your Holiday Marketing Stands Out

Ever since Black Friday, your inbox has been inundated with holiday deals, end-of-year sales, and unbeatable discounts. But […]
Best Books About Personal Branding?…that are not necessarily marketed that way

We’ve looked into what defines a brand — and how the personal and professional are more interconnected than we […]
When it Comes to Branding, Different is Better than Better

On this blog, I’d discussed the value of branding and how it strengthens unifies your mission, ethos, and […]