Would you build a home without blueprints? Take a road trip without consulting a map…or Waze? Play a football game with no game plan?
Strategy is everything when it comes to your marketing. Too many organizations dive right into the weeds with their sales enablement, lead generation, or product development without a guiding strategy in place. Without purpose, cohesion, and direction, this is like throwing everything at the wall to see what sticks, and it’s a waste of time and marketing dollars.
Ondemand CMO has been tapped as a Subject Matter Expert for messaging, positioning, and content development by organizations across dozens of industries and niches.
With our strategic consulting services, we can help you conceptualize and create content including executive presentations, video story boards, global messaging briefs, marketing strategy and planning—as well as lead generation, sales enablement content, executive level ghost blogging, and social media content development.
The biggest mistake that most organizations make with their content is to develop assets without a clear plan of action for ROI and to support their overall marketing strategic direction.
Don’t waste time and money cranking out the wrong content—get the support you need from day one and hit the ground running with a laser-focused plan of action.
Call us to find out how we can help support your marketing strategy needs.
See how we helped these companies with their Strategic Consulting
Private Equity firm in the B2B and B2C space launching a new division of an existing financial services […]
Developing a segmentation marketing plan/personas to support asset managers’ selling efforts.
Privately held B2B and B2C cleaning and restoration company needing to position themselves to expand beyond residential customers […]
Positioning, messaging and marketing material creation Go to market plan and new business development support of a new […]
Technology company wanting to position themselves as an industry thought leader and expert. Created a series of white […]
Re-engineered all client experience and communication programs due to a clearing broker platform conversion. Included all legal and […]
Brand identity, positioning, messaging, collateral and website.
Positioning, messaging and series of patient educational spokesperson videos for all clinics around the country, social media and […]
Tapped as Subject Matter Expert for messaging, positioning, and content development. Conceptualized and created content regarding IoT, retail, […]
B2B technology and manufacturing firm selling to the military needed help with positioning for newly established spin-off of […]
ondemandCMO is an extension of their channel marketing team: product & solution launches, positioning & messaging, partner program […]
Developing marketing programs to support the bank’s strategic growth plan: brand positioning, key messaging strategies, digital/social strategies, support […]
Privately held engineering company needed to evolve its outdated market presence. Created new positioning, messaging, website, and sales […]
Brand identity, positioning, messaging, website development and marketing collateral for this start up financial services company; ongoing project […]
Spectrum has a lot to sell: solutions, products, technology, and managed services. Content, channel, and sales enablement groups […]
Non-profit school for special needs engaging in B2C and B2B activities reaching out to districts, eduators, parents, advocates, […]