Are you feeling that there should be closer synergies between your sales and marketing efforts—and results?
Sales doesn’t think what marketing develops is what they need, marketing thinks sales should use what they create. Marketing is generating a ton of leads but sales says they are not the right leads. Neither is happy and you’re stuck in the middle.
If you want to get out of the middle, have us leverage our collective century of experience in various industries and companies on your behalf to enable the collaboration and integration of your sales and marketing efforts.
We excel at creating that bridge and that process. Insure that you are aligning your marketing efforts against what your customers need and want and that your sales people can use to get more leads and close more deals.
See how we helped these companies with their Sales & Marketing Integration
Developing a segmentation marketing plan/personas to support asset managers’ selling efforts.
Privately held B2B and B2C cleaning and restoration company needing to position themselves to expand beyond residential customers […]
Positioning, messaging and marketing material creation Go to market plan and new business development support of a new […]
Technology company wanting to position themselves as an industry thought leader and expert. Created a series of white […]
Brand identity, positioning, messaging, collateral and website.
Tapped as Subject Matter Expert for messaging, positioning, and content development. Conceptualized and created content regarding IoT, retail, […]
B2B technology and manufacturing firm selling to the military needed help with positioning for newly established spin-off of […]
ondemandCMO is an extension of their channel marketing team: product & solution launches, positioning & messaging, partner program […]
Developing marketing programs to support the bank’s strategic growth plan: brand positioning, key messaging strategies, digital/social strategies, support […]
Privately held engineering company needed to evolve its outdated market presence. Created new positioning, messaging, website, and sales […]