Many of our clients are seriously thinking about video. It seems that folks are wondering how to add video as a regular part of their marketing activities. The first thing you should know about incorporating video is that it can be an expensive endeavor. There is a large upfront investment required in terms of time, […]

The Launch of Facebook Live Facebook Live is a new feature that allows users to livestream to their friends. As a marketer, what you need to know is that this feature is coming about on the heels of two trends: increased video consumption online, and instant updates to followers. The way it works is that users […]