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Tag: B2B customer retention strategies

Home > B2B customer retention strategies
|It's time to focus on customer retention
29
Nov

It’s Time to Focus on Retaining Customers

You may recall that traditional marketing is all about building awareness for products and brands. In traditional marketing, the emphasis is on getting new customers and very little attention is paid to customer retention. But according to best-selling author and marketer Stan Phelps, traditional marketing is dead. Instead, it’s time to focus on retaining customers […]

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