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SiteAcuity

SiteAcuity is the inventor of Site-to-Phone™, an on-demand software for Internet marketers with significant phonebased sales. Site-to-Phone enables marketers to track,measure and correlate site traffic, source campaigns and site caller conversions. They needed to take a zero based view of their product and service mix and tapped onDemand CMO to do just that.

Deliverables: strategic planning, positioning, market and product/service segmentation, messaging, tag line, website consulting, advertising, direct response, sales, marketing and channel support materials.